Salesforce
The world's #1 CRM platform for sales, service, and marketing
What is Salesforce?
Salesforce is a cloud-based customer relationship management platform that brings companies and their customers together. It offers a comprehensive suite of products for sales, service, marketing, commerce, and more, all built on a single, integrated platform.
Salesforce is CRM software in the sales CRM space, built for small business, mid-market and enterprise across technology, financial services and healthcare. It runs cloud (saas), mobile (ios) and mobile (android) and starts at $25 per user, per month.
Salesforce features
Everything included in the platform — from day-one essentials to the advanced modules teams grow into.
Lead & Opportunity Management
Sales Forecasting
Contact & Account Management
Email Integration
Reports & Dashboards
Mobile App
Process Automation
AppExchange Marketplace
Salesforce use cases & industries
Technology
Salesforce for technology teams — sales CRM tuned to the workflows, compliance and reporting technology organisations need.
Financial Services
Salesforce for financial services teams — sales CRM tuned to the workflows, compliance and reporting financial services organisations need.
Healthcare
Salesforce for healthcare teams — sales CRM tuned to the workflows, compliance and reporting healthcare organisations need.
Manufacturing
Salesforce for manufacturing teams — sales CRM tuned to the workflows, compliance and reporting manufacturing organisations need.
Retail
Salesforce for retail teams — sales CRM tuned to the workflows, compliance and reporting retail organisations need.
Company size
Integrations
Salesforce pricing
Transparent per user, per month pricing with a free trial. Volume and annual discounts available on request.
Starter Suite
$25/user/month
- Lead, account, contact management
- Email integration
- Mobile app
Salesforce vs alternatives
How Salesforce compares with other sales CRM options on rating, pricing and deployment.
| Product | Rating | Starting price | Free plan | Deployment | |
|---|---|---|---|---|---|
| SFSalesforce | ★ 4.4 | $25 | No | Cloud (SaaS) | This product |
| HSHubSpot | ★ 4.5 | $0 | Yes | Cloud (SaaS) | View HubSpot |
Salesforce — frequently asked questions
What is Salesforce used for?
Salesforce is primarily used as a CRM (Customer Relationship Management) platform to track customer interactions, manage sales pipelines, automate marketing, and provide customer service.
How much does Salesforce cost?
Salesforce pricing starts at $25/user/month for the Starter Suite, going up to $330/user/month for the Unlimited plan. Annual billing discounts are available.
Does Salesforce have a mobile app?
Yes, Salesforce has a full-featured mobile app available for iOS and Android that provides access to all CRM data, reports, and dashboards on the go.
Related CRM software
Ready to see Salesforce in action?
Book a walkthrough with our team, get a tailored quote, or ask about customisation and integrations for your organisation.